Faced with a taste problem, M&M needed peanut research to develop a new peanut that had a vast array of requisites.
While fast food AI can make us laugh through mistaken voice orders, as a part of a bigger innovation process, it also can impress us.
Soon to celebrate its 100th birthday, the cotton swab is a seemingly small innovation that had a massive impact.
An accidental innovation, Post-it Notes had a massive economic impact through the private and social returns that they created.
Accidentally inventing the Post-it Note, two scientists and one large corporation demonstrated where an innovation can take us.
A small innovation that made a big difference, the teabag has remained pretty much the same for more than a century.
Propelled by Apple and Pizza Hut, new pizza box design could bring us takeout pizza whose taste and temperature weather a journey.
Whether about cows or chicken nuggets, sometimes seemingly insignificant new food technology can have an unexpectedly massive impact.
Because of their new delivery partnership with UberEats, McDonald's has a soggy French fries problem that they need to solve.












