May 9, 2025
Now a second uncola became Pepsi's new problem with Sprite pushing Pepsi down to the number four beverage spot.
May 6, 2025
Whether it's the U.S. and China, the EU, or any other country, negotiating tariffs always involves game theory and the prisoners' dilemma.
April 22, 2025
More than Coca-Cola, new tariffs have added to Pepsi's problems because of its manufacturing facilities in Ireland.
January 22, 2025
Looking at India's cola wars, we see three massive companies using ammunition that they direct toward each other and rural communities.
June 9, 2024
With Coke and Pepsi traditional leaders in soda markets, Dr Pepper has waged a successful challenge against Pepsi.