June 8, 2018
When coffee drinkers hear that some prices at Starbucks will rise, their response will depend how how elastic their demand is.
May 23, 2018
The best designed railway stations and airports have behavioral nudges that travelers don't even know they are following.
May 21, 2018
Valued at billions of dollars, Starbucks has developed a global brand that added to what the Starbucks name was worth to Nestlé.
May 13, 2018
Recent research explains why and when we experience choice fatigue after seeing the alternatives at a salad bar or options at an auto dealer.
May 8, 2018
Although mandatory calorie count labels have become the law of the land, their impact on firms and consumers is still unpredictable.
April 30, 2018
Behavioral economists can explain why are lured into buying a year's subscription for movie watching and other media that we barely use.
April 25, 2018
Economic forecasting can frequently be inaccurate because of changing numbers and human bias or, as Yogi Berra reputedly said, "It's tough to make predictions, especially about the future."
April 22, 2018
Whether we look at a cartoon on women's "mental load" at home or a recent study on the gender pay gap in Denmark, the problem is the mommy penalty.
April 20, 2018
April 19, 2018
With more drivers using Waze and other traffic apps to avoid rush hour delays, local neighborhoods have begun to resist the disruption.
April 18, 2018
A paradox explains why our concern for wildlife conservation might not extend to the charismatic animals we most care about.
April 16, 2018
Deciding which groups should give which should receive, government redistribution policies could be based on a generational lens.