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April 24, 2026
April 23, 2026
When we think about a leading fast food sandwich chain, Jersey Mike's is a possibility but it depends on our ranking criteria.
April 22, 2026
With the return of Endless Shrimp, Red Lobster's CEO should refer to his Economics 101 textbook to learn about a crucially relevant concept.
April 21, 2026
With affordability a growing concern, a demand savvy PepsiCo realized that it needed to offer cheaper and healthier chips.
April 20, 2026
April 19, 2026

Hello Everyone-
I’m Elaine.
Having been in the classroom for decades, written three books (and some of a fourth one), I like to think about economics everywhere all the time. Every day, I’ve added a blog to econlife—now it has been almost 14 years and more than 4,000 posts. I am delighted that you are here and hope we can have some economic fun together.










